This script was created for a TV and radio campaign titled “Changes Happen” to inform Spanish-speaking audiences about special enrollment opportunities available through CuidadoDeSalud.gov. The script highlights key life events that may qualify individuals for health coverage enrollment, emphasizing accessibility and urgency.
Key Highlights:
- Relatable Scenarios: Features common life changes such as getting married, having a baby, or losing a job to connect emotionally with the audience.
- Call to Action: Urges listeners and viewers to act quickly by visiting CuidadoDeSalud.gov to explore their eligibility, reinforcing the urgency of limited enrollment periods.
The “Changes Happen” TV and Radio script project demonstrates my ability to deliver concise, impactful messaging for multimedia campaigns, effectively reaching diverse audiences with critical public health information.